Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.
ASP.NET is an open-source, server-side web-application framework designed for web development to produce dynamic web pages.
reCAPTCHA is a free service from Google that helps protect websites from spam and abuse.
Umbraco is an open-source Microsoft ASP.NET based content management system.