Apache is a free and open-source cross-platform web server software.
Websites that have a shopping cart or checkout page, either using a known ecommerce platform or a custom solution.
Google AdSense is a program run by Google through which website publishers serve advertisements that are targeted to the site content and audience.
Open Graph is a protocol that is used to integrate any web page into the social graph.
Sovrn is a advertising products and services provider for publishers.
A modest JavaScript framework for the HTML you already have.