DoubleClick Ad Exchange is a real-time marketplace to buy and sell display advertising space.
DoubleClick for Publishers (DFP) is a hosted ad serving platform that streamlines your ad management.
Google AdSense is a program run by Google through which website publishers serve advertisements that are targeted to the site content and audience.
Google Analytics is a free web analytics service that tracks and reports website traffic.
Google Publisher Tag (GPT) is an ad tagging library for Google Ad Manager which is used to dynamically build ad requests.
Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.
ID5 is a company that offers an identity solution for digital advertising, providing a Universal ID that enables privacy-compliant user recognition and tracking across websites without relying on personal information or third-party cookies.
jQuery is a JavaScript library which is a free, open-source software designed to simplify HTML DOM tree traversal and manipulation, as well as event handling, CSS animation, and Ajax.
Nginx is a web server that can also be used as a reverse proxy, load balancer, mail proxy and HTTP cache.
PHP is a general-purpose scripting language used for web development.
SWFObject is an open-source JavaScript library used to embed Adobe Flash content onto web pages.