Amazon Advertising (formerly AMS or Amazon Marketing Services) is a service that works in a similar way to pay-per-click ads on Google.
Apache is a free and open-source cross-platform web server software.
Drupal is a free and open-source web content management framework.
Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.
Open Graph is a protocol that is used to integrate any web page into the social graph.
theTradeDesk is an technology company that markets a software platform used by digital ad buyers to purchase data-driven digital advertising campaigns across various ad formats and devices.
Twitter is a 'microblogging' system that allows you to send and receive short posts called tweets.