DoubleClick Ad Exchange is a real-time marketplace to buy and sell display advertising space.
Google AdSense is a program run by Google through which website publishers serve advertisements that are targeted to the site content and audience.
Google Analytics is a free web analytics service that tracks and reports website traffic.
Internet Information Services (IIS) is an extensible web server software created by Microsoft for use with the Windows NT family.
YouTube is a video sharing service where users can create their own profile, upload videos, watch, like and comment on other videos.