Apache is a free and open-source cross-platform web server software.
Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.
Google Analytics is a free web analytics service that tracks and reports website traffic.
HighLevel is an all-in-one marketing and automation platform designed for marketing agencies and small businesses to manage CRM, marketing campaigns, sales funnels, appointment scheduling, and more.
Keap offers an email marketing and sales platform for small businesses, including products to manage customers, customer relationship management, marketing, and ecommerce.
Open Graph is a protocol that is used to integrate any web page into the social graph.
WordPress is a free and open-source content management system written in PHP and paired with a MySQL or MariaDB database. Features include a plugin architecture and a template system.
Yoast SEO is a search engine optimisation plugin for WordPress and other platforms.