Ahrefs is an online toolset utilised for search engine optimisation (SEO) and competitor analysis, which permits users to analyse their website's performance, track keyword rankings, identify backlink opportunities, and research competitors' websites, among other features.
Google Analytics is a free web analytics service that tracks and reports website traffic.
Open Graph is a protocol that is used to integrate any web page into the social graph.
RankMath SEO is a search engine optimisation plugin for WordPress.
Site Kit is a one-stop solution for WordPress users to use everything Google has to offer to make them successful on the web.
WordPress is a free and open-source content management system written in PHP and paired with a MySQL or MariaDB database. Features include a plugin architecture and a template system.