Amazon Advertising (formerly AMS or Amazon Marketing Services) is a service that works in a similar way to pay-per-click ads on Google.
Apache is a free and open-source cross-platform web server software.
Autoptimize is a WordPress plugin that optimises website performance by aggregating, minifying, and compressing HTML, CSS, and JavaScript files.
Bluehost is a large web host known for its WordPress expertise, variety of “one-stop-shop” services, and bargain prices.
Endurance Page Cache adds basic file-based caching to WordPress.
Google AdSense is a program run by Google through which website publishers serve advertisements that are targeted to the site content and audience.
Google Analytics is a free web analytics service that tracks and reports website traffic.
MonsterInsights is the most popular Google Analytics plugin for WordPress.
Open Graph is a protocol that is used to integrate any web page into the social graph.
WordPress is a free and open-source content management system written in PHP and paired with a MySQL or MariaDB database. Features include a plugin architecture and a template system.