Express is a web application framework for Node.js, released as free and open-source software under the MIT License. It is designed for building web applications and APIs.
Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.
Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.
Nginx is a web server that can also be used as a reverse proxy, load balancer, mail proxy and HTTP cache.
Open Graph is a protocol that is used to integrate any web page into the social graph.
YouTube is a video sharing service where users can create their own profile, upload videos, watch, like and comment on other videos.