AMP, originally created by Google, is an open-source HTML framework developed by the AMP open-source Project. AMP is designed to help webpages load faster.
Apache is a free and open-source cross-platform web server software.
Cloudinary is an end-to-end image- and video-management solution for websites and mobile apps, covering everything from image and video uploads, storage, manipulations, optimisations to delivery.
Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.