DoubleClick Ad Exchange is a real-time marketplace to buy and sell display advertising space.
Google AdSense is a program run by Google through which website publishers serve advertisements that are targeted to the site content and audience.
OpenResty is a web platform based on nginx which can run Lua scripts using its LuaJIT engine.
SWFObject is an open-source JavaScript library used to embed Adobe Flash content onto web pages.
Twitter is a 'microblogging' system that allows you to send and receive short posts called tweets.