Apache is a free and open-source cross-platform web server software.
DoubleClick for Publishers (DFP) is a hosted ad serving platform that streamlines your ad management.
Google AdSense is a program run by Google through which website publishers serve advertisements that are targeted to the site content and audience.
Google Publisher Tag (GPT) is an ad tagging library for Google Ad Manager which is used to dynamically build ad requests.
Open Graph is a protocol that is used to integrate any web page into the social graph.