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Ahrefs is an online toolset utilised for search engine optimisation (SEO) and competitor analysis, which permits users to analyse their website's performance, track keyword rankings, identify backlink opportunities, and research competitors' websites, among other features.
Nginx is a web server that can also be used as a reverse proxy, load balancer, mail proxy and HTTP cache.
Open Graph is a protocol that is used to integrate any web page into the social graph.
Progressive Web Apps (PWAs) are web apps built and enhanced with modern APIs to deliver enhanced capabilities, reliability, and installability while reaching anyone, anywhere, on any device, all with a single codebase.
A modest JavaScript framework for the HTML you already have.
W3 Total Cache (W3TC) improves the SEO and increases website performance and reducing load times by leveraging features like content delivery network (CDN) integration and the latest best practices.
WordPress is a free and open-source content management system written in PHP and paired with a MySQL or MariaDB database. Features include a plugin architecture and a template system.
Yoast SEO is a search engine optimisation plugin for WordPress and other platforms.