Google Analytics is a free web analytics service that tracks and reports website traffic.
Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.
Heroku is a cloud platform as a service (PaaS) supporting several programming languages.
HTTP Strict Transport Security (HSTS) informs browsers that the site should only be accessed using HTTPS.
Ruby on Rails is a server-side web application framework written in Ruby under the MIT License.
Ruby is an open-source object-oriented programming language.
WEBrick is a lightweight HTTP server library in Ruby, included in the standard library, primarily used for local development and testing of Ruby web applications.