Apache is a free and open-source cross-platform web server software.
Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.
Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.
Query Migrate is a javascript library that allows you to preserve the compatibility of your jQuery code developed for versions of jQuery older than 1.9.
jQuery is a JavaScript library which is a free, open-source software designed to simplify HTML DOM tree traversal and manipulation, as well as event handling, CSS animation, and Ajax.
MailChimp for WordPress is an email marketing plugin that enables you to build subscriber lists.
Open Graph is a protocol that is used to integrate any web page into the social graph.
PHP is a general-purpose scripting language used for web development.
PixelyourSite is now probably the most complex tracking tool for WordPress, managing the Facebook Pixel, Google Analytics, Google Ads Remarketing, Pinterest Tag, Bing Tag, and virtually any other script.
Varnish is a reverse caching proxy.
WordPress is a free and open-source content management system written in PHP and paired with a MySQL or MariaDB database. Features include a plugin architecture and a template system.
Yoast SEO is a search engine optimisation plugin for WordPress and other platforms.