Apache is a free and open-source cross-platform web server software.
Websites that have a shopping cart or checkout page, either using a known ecommerce platform or a custom solution.
Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.
Open Graph is a protocol that is used to integrate any web page into the social graph.
Pinterest Ads is an online advertising platform developed by Pinterest.
Pinterest Conversion Tag allows you to track actions people take on your website after viewing your Promoted Pin.
Shopware is an enterprise-level ecommerce platform.
A modest JavaScript framework for the HTML you already have.