Cowboy is a small, fast, modular HTTP server written in Erlang.
Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.
Google Analytics is a free web analytics service that tracks and reports website traffic.
Heroku is a cloud platform as a service (PaaS) supporting several programming languages.
HTTP Strict Transport Security (HSTS) informs browsers that the site should only be accessed using HTTPS.
Open Graph is a protocol that is used to integrate any web page into the social graph.
Ruby on Rails is a server-side web application framework written in Ruby under the MIT License.
YouTube is a video sharing service where users can create their own profile, upload videos, watch, like and comment on other videos.
Zurb Foundation is used to prototype in the browser. Allows rapid creation of websites or applications while leveraging mobile and responsive technology. The front end framework is the collection of HTML, CSS, and Javascript containing design patterns.