Amazon Advertising (formerly AMS or Amazon Marketing Services) is a service that works in a similar way to pay-per-click ads on Google.
Apache is a free and open-source cross-platform web server software.
Open Graph is a protocol that is used to integrate any web page into the social graph.
PHP is a general-purpose scripting language used for web development.
Priority Hints exposes a mechanism for developers to signal a relative priority for browsers to consider when fetching resources.
TablePress is a free and open source plugin for the WordPress publishing platform. It enables you to create and manage tables on your website, without any coding knowledge.
Varnish is a reverse caching proxy.
W3 Total Cache (W3TC) improves the SEO and increases website performance and reducing load times by leveraging features like content delivery network (CDN) integration and the latest best practices.
WordPress is a free and open-source content management system written in PHP and paired with a MySQL or MariaDB database. Features include a plugin architecture and a template system.
Yoast SEO is a search engine optimisation plugin for WordPress and other platforms.