AWS ELB is a network load balancer service provided by Amazon Web Services for distributing traffic across multiple targets, such as Amazon EC2 instances, containers, IP addresses, and Lambda functions.
Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.
Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.
HTTP Strict Transport Security (HSTS) informs browsers that the site should only be accessed using HTTPS.
ASP.NET is an open-source, server-side web-application framework designed for web development to produce dynamic web pages.
Modernizr is a JavaScript library that detects the features available in a user's browser.
Optimizely is an experimentation platform that helps developers build and run A/B tests on websites.