Autoptimize is a WordPress plugin that optimises website performance by aggregating, minifying, and compressing HTML, CSS, and JavaScript files.
Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.
MailChimp for WordPress is an email marketing plugin that enables you to build subscriber lists.
Nginx is a web server that can also be used as a reverse proxy, load balancer, mail proxy and HTTP cache.
Open Graph is a protocol that is used to integrate any web page into the social graph.
reCAPTCHA is a free service from Google that helps protect websites from spam and abuse.
WordPress is a free and open-source content management system written in PHP and paired with a MySQL or MariaDB database. Features include a plugin architecture and a template system.
WP Engine is a website hosting provider.
Yoast SEO is a search engine optimisation plugin for WordPress and other platforms.