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Amazon Advertising (formerly AMS or Amazon Marketing Services) is a service that works in a similar way to pay-per-click ads on Google.
Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.
Nginx is a web server that can also be used as a reverse proxy, load balancer, mail proxy and HTTP cache.
Open Graph is a protocol that is used to integrate any web page into the social graph.
Perfmatters is a performance optimisation plugin for WordPress websites.
WordPress is a free and open-source content management system written in PHP and paired with a MySQL or MariaDB database. Features include a plugin architecture and a template system.
WPMU DEV Smush is a WordPress plugin that allows you to optimise images without losing quality.
WP Rocket is a caching and performance optimisation plugin to improve the loading speed of WordPress websites.
Yoast SEO is a search engine optimisation plugin for WordPress and other platforms.
YouTube is a video sharing service where users can create their own profile, upload videos, watch, like and comment on other videos.