Application Request Routing (ARR) is an extension to Internet Information Server (IIS), which enables an IIS server to function as a load balancer.
Google AdSense is a program run by Google through which website publishers serve advertisements that are targeted to the site content and audience.
Google Analytics is a free web analytics service that tracks and reports website traffic.
Internet Information Services (IIS) is an extensible web server software created by Microsoft for use with the Windows NT family.
Open Graph is a protocol that is used to integrate any web page into the social graph.